If you want to grow your business or you have started a new business and you want more and more people to know about your business, then Facebook Ads is absolutely perfect for you. In today’s time, Facebook Ads are given a lot of importance to promote any business.
You can simultaneously run your ad on both Facebook and Instagram because while creating Ad in Facebook, you get the option to run your Ad on Instagram as well. If you are new to Facebook Ads, then after reading this article Facebook Ads in hindi, you will easily learn to create and run Facebook Ads.
It does not matter if your business is online or offline, if you think that by advertising on Facebook, you can grow your business, then you can use Facebook Ads.
Like suppose you are running a Learning Center or Coaching Center and want people up to 30 Km to visit and join your Coaching Center.
So in Facebook Ads, you can run your Coaching Ad by setting that location so that only the people of that location will see your Ad and your cost will also come down. You can also put a Call Now or Message button in your Ad so that the user can call or message you for Coaching information.
Depending on what you sell, your target audience can be specific or broad.
Depending on what you sell, your target audience can be specific or broad. For example, if you were a shoe seller, your target audience would be broad, as men, women and children all wear shoes. On the other hand, maybe you sell exclusively high-performance running shoes.
Then, your target audience will be more specific – typical athletes between the ages of 20-40 who have expressed an interest in running, or have run a marathon. Either way, it’s important to define and segment your target audience in order to determine creative messaging that will resonate with them, and point them to the channels they prefer.
How to choose the objective of Facebook Ad
Sometimes this also becomes a problem, how do we find out the objective of our business and prepare Facebook Ad accordingly. Like if you have an App, then it is certain that you want to increase the installs of the App and also want to increase the Awareness of your App. It is explained with the help of some points below –
Brand Awareness – With this you can tell more and more people about your company or brand.
Reach – In this you can reach any product or service or any specific information to the people.
Traffic – If you have a blog or website and you want more people to visit this website, then you can choose this section.
Engagement – With this tool you can increase Like and Share on any of your Facebook Post or Facebook Page.
App Installs – From this section you can promote your Application or Game so that more people will install your App.
Video Views – If you want to increase Video Views of YouTube Channel or any other Video Sharing Platform then you should use this tool.
Tracking your Ad’s Statistics
You can see the Performance Report of your Ad by going to the section of Statistics. In this, you can see that how much Impression happened, how many Likes came, how many people clicked on Ad, from which location more Impression came etc. Apart from this, you can also see how much money has been spent on one conversion.
Analyze your customer base and interview customers
The best way to determine who your target audience is is to see who already buys your product or service. How old are they, where do they live, what are their interests? A good way to learn this is by engaging in social activities or distributing customer surveys.
How to target competitors audience on facebook ads
Competitors are Running Ads on Facebook with this Little Trick | Facebook Ads Run Trick : Competitors are Running Ads on Facebook with this Little Trick | Facebook Ads Run Trick | Copy Target Audience
First Go to Facebook ads library
2nd search according to your product
And show similar company list ads run similar your product
And check and analyses Competitors Ads list
check and Copy Target Audience